Connect your AI

Ask your own AI assistant (Claude, ChatGPT or Gemini) questions about your Pulse Pilot account, and it answers from your live data. For example: "Why is my ACoS high?", "Where am I wasting money?", or "What did Pulse Pilot change this week?"

What it can and can't do

Your AI gets read-only access. It can look at your data, but it cannot change bids, budgets, campaigns, keywords or rules. This is enforced in our database, not just in the app.

It doesn't replace Pulse Pilot's built-in AI or automation. Those keep running your account. Think of your AI as an extra analyst you can ask questions. If it suggests a change, make it in Pulse Pilot, not directly in Amazon Ads, because Pulse Pilot's automation can override changes made elsewhere.

What your AI can see

  • Your connected accounts and headline results
  • Performance by campaign, keyword, product target, search term, placement and product
  • Daily trends, including total store sales and sessions per product
  • Pulse Pilot's market benchmark: how each product's conversion rate compares with the market
  • Organic rank tracking
  • Your account's change history: what Pulse Pilot and your own rules changed, when, and the values before and after. For the reason behind each change, your AI points you to the Activity page in Pulse Pilot.
  • Your own rules and their schedules

Use of the connector is subject to our Terms of Service, including Acceptable Use. If we update the Terms, your AI stops working until you sign in to Pulse Pilot and accept them; it then works again without reconnecting.

Set it up

  1. In Pulse Pilot, go to Settings, then Connect your AI, and copy the server address.
  2. In your AI app, add a custom connector (it may be called an MCP server or MCP app) and paste the address.
  3. Your AI app opens a Pulse Pilot approval page. Sign in and approve read-only access.

ChatGPT needs a paid plan and works on chatgpt.com in a browser. Look under Settings, then Plugins, for the option to create an MCP app, and pick Pulse Pilot from the + menu in each new chat. Gemini availability depends on your plan and region.

Ready-made questions

Some AI apps show these as built-in prompts once you connect. You can also just ask them in your own words:

  • Why is my ACoS high?
  • Find wasted spend
  • Weekly account review
  • Why did my sales drop?
  • Product health check (give it an ASIN)

Your privacy

When your AI looks something up, that data is sent to your AI provider under your own account with them, and their privacy policy applies. Pulse Pilot logs which lookup was used and when, for security and rate limits. We never see your conversations.

To disconnect, click Revoke next to the app in Settings, then Connect your AI. Removing the connector inside your AI app alone does not cut off access, so revoke it in Pulse Pilot too.

Troubleshooting

  • My AI says it can't see something, or acts like an older version. AI apps keep a copy of what a connector can do. Disconnect and reconnect it, then start a new chat.
  • The same AI app is listed more than once. Each reconnect creates a new entry. Revoke the ones you don't use. The newest one is the one in use.
  • Recent numbers keep changing. Amazon credits ad sales to the day of the click for up to 7 days, so the last week keeps filling in.
  • "Too many requests." Each person can make up to 60 lookups a minute and 2,000 a day. Wait a minute and try again.
  • Is there a cost? Pulse Pilot doesn't charge extra for this. Your AI app's own plan and limits apply.