Winners (Autopilot)

Winners lists the search terms that proved themselves and earned their own campaign, grouped by product, with how each has done since it graduated. It is read-only. Pulse Pilot's own words, such as winner and graduate, are on Pulse Pilot Vocabulary; ACoS and the other metrics are in the Amazon advertising glossary.

Open Autopilot → Winners.

Controls

Scope. Preselected (All products), or one managed product.

What the page shows

Groups. The product's name, ASIN and an "N winners" chip.

Each winner. The term; "Graduated from [campaign]"; the graduation date; Spend, Sales, ACoS, Orders and Clicks measured since it graduated in its own campaign, with a "Last 30 days" line when there is one. A winner whose campaign has not served yet says so; one whose campaign is still being set up says so.

Empty states. Across the account: "Your autopilot is hunting", with a line saying winners appear once a keyword has proven itself with sales. For one product with no winners: "No winners yet for this product" and the same closest-to-graduation rows the Dayparting tab shows, "N profitable sales so far" and "N clicks · collecting data".

Good to know

  1. The numbers start at graduation. Spend and sales before the term had its own campaign are not counted here.
  2. A winner can show no spend. Its campaign may not have served yet; after two weeks without a click the caption says so.
  3. There is nothing to click. Winners are a report; the campaign itself is opened from the product page's Campaigns grid.

Amazon PPC on autopilot. Every decision explained.

Amazon PPC on autopilot. Every decision explained.

Pulse Pilot automates your Amazon advertising — bids, dayparting, search-term harvesting, and budgets — and shows you the receipt for every dollar it moves.